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Cartier Women's Initiative Awards

Awards to USA, Canada, and International Female
Entrepreneurs to Support Outstanding Business Initiatives

Agency Type:

Foundation / Corporation

Funding Source:

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Deadline Date:

08/31/18 2:00 PM Paris time (CEST)


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Awards and In-kind support to USA, Canada, and International early stage female entrepreneurs with business initiatives that have significant growth potential. Projects may be related to any industry and must show notable sustainability, creativity, and social impact. Funding is intended to identify, support, and encourage projects led by women entrepreneurs.

The 21 finalists, representing the top 3 projects from each of the 7 regions, will receive:

- One-to-one personalized business coaching prior to the Awards week
- Series of entrepreneurship workshops, knowledge sessions and networking events during the Awards week
- Media visibility
- A scholarship to attend the INSEAD Social Entrepreneurship 6-Day Executive Programme (provided the business meets INSEAD's eligibility criteria)
- Networking opportunities through the Cartier Awards community

The Jury evaluates the projects based on criteria of creativity, sustainability (potential for growth) and impact:

- Creativity: degree of innovation shown by the overall business concept, uniqueness of the project on the market or country where it is being developed
- Financial sustainability: financial impact of the business; revenue model, development strategy and other aspects indicating its chances of long-term success and future growth
- Social impact: effect of the business on society, in terms of jobs created or its effect on the immediate or broader environment
- The overall quality and clarity of the material presented

GrantWatch ID#:

GrantWatch ID#: 151419

Number of Grants:

21 finalists (top 3 projects from each of the 7 regions) and 7 laureates (one for each region).

Estimated Size of Grant:

First prize for the 7 laureates:
- US $100,000 in prize money
- One-to-one personalized business mentoring

Second prize for the 14 finalists:
US $30,000 in prize money


Additional Eligibility Criteria:

Women entrepreneurs in the initial stages of development, in any country, of any nationality and operating in any industry are welcome to submit their application.

To be considered for the Cartier Women's Initiative Awards, the project must be an original for-profit early-stage business (1 to 3 years old) led by a woman.

For-profit: the business should be designed to generate revenues, non-profit project proposals not accepted.

Originality: the business should be a new concept, wholly conceived by the founder or team, and not a copy or subsidiary of an existing business.

Early stage: the business should be in the initial phase of its development (between 1-3 years)

Revenue generation: the business should currently be generating revenue. It being understood that a business that is generating revenue is not necessarily profitable in its first years of operations.

Women leadership & ownership: The main leadership position must be filled by a woman either in the capacity of Director, General Manager or CEO. She must also own significant stake within the company. The ownership of the business is evaluated based on the position of the candidate in relation to other stakeholders.

Legal entry age: 18 or the age of legal majority in country of citizenship (whichever is older) on the day of the application deadline.

Good command of English required (both verbal and written).

Additional restrictions:

- Submissions may only be entered by individuals; no teams will be accepted.
- Former CWIA finalists and laureates are not authorised to apply to the Cartier Women’s Initiative Awards a second time and will be automatically rejected.
- Any CWIA employees and/or family members of employees, or employees and/or family members of employees of its partners McKinsey & Company and INSEAD or any promotional or advertising agencies involved in the Awards, are not eligible to enter the Awards

Pre-Application Information:

See Supporting Documents below for the Official Rules and application questions. Please note that the application questions document is from 2017 and is for reference only.


- Deadline for registration and submission of application form for the competition: 31st August 2018, 2PM (Paris time / GMT+2). Any forms received after this date will NOT be accepted. The Participants will be notified of the results in February 2019 (exact date TBC)
- Announcement of the finalists: February 2019 (exact date TBC)
- Deadline for submission of the detailed business plans (for finalists only): March 2019 (exact date TBC)
- Selection of the laureates: April/May 2019 (exact date TBC)

Selection Process:

Round 1
The jury selects 21 finalists, the top three projects of each region (Latin America, North America, Europe, Sub-Saharan Africa, Middle East & North Africa, Far East Asia, Southeast Asia), on the basis of their application form. They receive coaching from experienced business people to move to the next round.

Round 2
The finalists are invited to the final round of the competition which includes submitting a detailed business plan and presenting their projects in front of the Jury during the Cartier Awards Week. Based on the quality of the plan and the persuasiveness of the verbal presentation, one laureate for each of the seven regions is selected. The announcement of the laureates takes place during the Awards Ceremony in April/May 2019.



More about the awards:

Contact Information:

Before starting your grant application, please review the funding source's website listed below for updates/changes/addendums/conferences/LOIs.

Online application form:

33 (0) 1 58 18 10 28

Cartier Women's Initiative
33 rue Boissy d'Anglas
75008 Paris

URL for Full Text (RFP):

Geographic Focus:

USA: Alabama;   Alaska;   Arizona;   Arkansas;   California;   Colorado;   Connecticut;   Delaware;   Florida;   Georgia;   Hawaii;   Idaho;   Illinois;   Indiana;   Iowa;   Kansas;   Kentucky;   Louisiana;   Maine;   Maryland;   Massachusetts;   Michigan;   Minnesota;   Mississippi;   Missouri;   Montana;   Nebraska;   Nevada;   New Hampshire;   New Jersey;   New Mexico;   New York City;   New York;   North Carolina;   North Dakota;   Ohio;   Oklahoma;   Oregon;   Pennsylvania;   Rhode Island;   South Carolina;   South Dakota;   Tennessee;   Texas;   Utah;   Vermont;   Virginia;   Washington, DC;   Washington;   West Virginia;   Wisconsin;   Wyoming

USA Territories: American Samoa (USA)   Guam (USA)   Puerto Rico (USA)   Virgin Islands (USA)   Northern Mariana Islands (USA)

USA Compact Free Associations: The Federated States of Micronesia (USA)   Marshall Islands (USA)   Republic of Palau (USA)

Canada: Alberta   British Columbia   Manitoba   New Brunswick   Newfoundland and Labrador   Northwest Territories   Nova Scotia   Nunavut   Ontario   Prince Edward Island   Quebec   Saskatchewan   Yukon


International country outside of the USA, Israel and Canada.